I should have added that I agree, if they do remove "PES" from the title, of course then it will be a strong indication of where the game is headed, and the probable ditching of us older, mainly offline fans.I did initially, but link "New Football Game" to @Ameppe's spot that all mention of PES is being removed and replaced with eFootball across the official sites, and... It seems to me like they're very purposefully dropping "PES" and severing all ties with the idea that it's even related, any more.
Being in marketing, I know that companies never, ever drop a brand name with strong brand recognition (it's so hard to get that any more), unless A) they're either trying to distance themselves from their old customers and desperately chase a younger audience ("hey kids, that crusty old PES game your dad talks about, we're not that - we're new and cool")... Or B) the brand has got a terrible quality reputation, and they want to "start again" so that customers don't realise it's them.
I wasn't too concerned what the new game was going to be called to be honest, other than for nostalgic reasons, but now I realise that there's more at stake than just a name change.
Tomorrow could be interesting