D
Dead Man
Guest
If they are serious about beating the 360 then they'll have no choice but to cut the price. The only people stopping the PS3 from beating the 360 are Sony themselves and they need to simplify things. Killzone 2 is shaping up to be a fantastic game and it will spike a surge of PS3's sold in February/March but in the grand sceme of things not a lot of people will have the chance to play it because they can't afford the console. Its common sense for them to cut the price for Xmas especially considering the current global economy. Releasing the 160GB model is pointless when the the HDD is already upgradable. The sooner they cut the price the sooner they'll start moving serious units on a consistent basis . Also Sony's marketing for their games in this current generation has been pathetic and that doesn't help.
They cant reduce the price if shareholders say other wise. Thats the problem, shareholders wont agree until the console breaks even and that wont be until March next year. Also the 45mm chip are being developed for cheaper production.
MS funded there own price cut by closing a games studio and only did it becaus the PS3 was beating them in sales prior to it. Sony is a massive company with there hands in loads of different pots, like any company share holders must agree.