Interesting read - Hopefully in years to come we'll have bigger transfer kitties
According to the press release below, Arsenal FC is raking in the cash at heretofore unforseen levels. Look out ManU and Real Madrid, Arsenal is proving they can move product with the best of them!
Arsenal FC - The Premiership’s Fastest Growing Football Brand
Soccer - Latest research shows that Arsenal FC is the fastest growing football brand in the Premiership1. Granada Ventures, the media agent and licensing management company for Arsenal, has released figures that show the size and scale of the Arsenal brand last season and makes projections for the forthcoming 2005/2006 season.
Granada Ventures is predicting a big year for the Arsenal brand in 2005/2006, which will be the last at Highbury before the move to Emirates Stadium, the new home of Arsenal. Retail turnover of Arsenal branded products through the club’s own channels is forecast to increase by 20 per cent, according to Granada Ventures – this is double what it was worth in 2000.
Last season also saw huge increase in revenue for Arsenal branded merchandise, with an overall increase of 82 per cent. Video and DVD sales increased by 196 per cent; the official Arsenal annual sales increased by 80 per cent and calendar sales increased by 300 per cent in 2004.
Arsenal replica sales also had a good year and sales doubled year on year in the 2004/5 season and with the one off commemorative kit already selling impressively for 2005/6, Arsenal is set to have its best ever replica sales.
Arsenal is now one of the biggest clubs in the world. It has an estimated global fan base of 27 million people of which two million are in the UK, 11 million in Europe, 12 million in Australasia, two million in Africa and two million in North America.
Twenty per cent of all live matches broadcast in the UK (note: 2003/04 season) feature Arsenal and eighty nine per cent of people who support a Premiership football team say Arsenal is one of the top three most successful clubs ever. And Thierry Henry is ranked as the favourite Premiership player among all people who support a Premiership club.
To accommodate this new success, Arsenal will be moving to its new home, Emirates Stadium, for the 2006/2007 season. The naming rights of the stadium represents the biggest ever club football sponsorship deal.
According to the press release below, Arsenal FC is raking in the cash at heretofore unforseen levels. Look out ManU and Real Madrid, Arsenal is proving they can move product with the best of them!
Arsenal FC - The Premiership’s Fastest Growing Football Brand
Soccer - Latest research shows that Arsenal FC is the fastest growing football brand in the Premiership1. Granada Ventures, the media agent and licensing management company for Arsenal, has released figures that show the size and scale of the Arsenal brand last season and makes projections for the forthcoming 2005/2006 season.
Granada Ventures is predicting a big year for the Arsenal brand in 2005/2006, which will be the last at Highbury before the move to Emirates Stadium, the new home of Arsenal. Retail turnover of Arsenal branded products through the club’s own channels is forecast to increase by 20 per cent, according to Granada Ventures – this is double what it was worth in 2000.
Last season also saw huge increase in revenue for Arsenal branded merchandise, with an overall increase of 82 per cent. Video and DVD sales increased by 196 per cent; the official Arsenal annual sales increased by 80 per cent and calendar sales increased by 300 per cent in 2004.
Arsenal replica sales also had a good year and sales doubled year on year in the 2004/5 season and with the one off commemorative kit already selling impressively for 2005/6, Arsenal is set to have its best ever replica sales.
Arsenal is now one of the biggest clubs in the world. It has an estimated global fan base of 27 million people of which two million are in the UK, 11 million in Europe, 12 million in Australasia, two million in Africa and two million in North America.
Twenty per cent of all live matches broadcast in the UK (note: 2003/04 season) feature Arsenal and eighty nine per cent of people who support a Premiership football team say Arsenal is one of the top three most successful clubs ever. And Thierry Henry is ranked as the favourite Premiership player among all people who support a Premiership club.
To accommodate this new success, Arsenal will be moving to its new home, Emirates Stadium, for the 2006/2007 season. The naming rights of the stadium represents the biggest ever club football sponsorship deal.