Well
@janguv you're right, there's type of marketing and that one is particular, it's looks like a trap... But it's still marketing. There's others tricks on marketing less obvious but as much subliminal we don't even imagine. I saw most of the traps and the redirecting, the worst is on Hospital.
Without entering in details, i was going to the hospital for on emergency for one thing, the doc who received me start talking about psychiatric stuff, and she betrayed herself when she said "but after they won't never get work " she didn't even said patients... So i understood she wanted to redirect me to a psychiatrist friend because i was blocked for, you know i won't enter in details.
Medical business is still the worst to me, with coaching business for people in distress. I don't talk about people who need to go to a psychiatrist or a psycho-therapist, neurologist because they got a real problem no. But about suggesting a problem and create one.
Sorry for the O.T., but back to F2P, the "Free" part may create an addiction. Didn't already checked your vid but i suppose they suggest that.
The worst is like in your vids, makes believing that your kid got an issue, even if he just fail in a simple trap. I still talk about medical but let's say that every kid with a certain interest on games would fall in.
And as it's a kid and fear the adult, don't know what to answer and parents can't oppose neither. Some have real problems i don't say the opposite...