New Kits

Why are so many clubs changing their logos?
I like the classic ones best, all that modern stuff isn't working for me.

The main reason is just so they're more marketable but also production costs have been cited as a reason too as implementing so much detail like you see on a coat of arms is more expensive than a more modern simplified version would be.
 
New Sevilla Away Kit 13/14

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They're playing with the home shirt right now,numbers look similar to Real's ones.

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To be honest I don't dislike Sevilla kit, but I can't get that "la linea roja" advertisement, it completely destroy the linea roja template.
 
Funny thing about the Sevilla away, don't know if it's been mentinoed, that it is the same template as the black/gray Liverpool away from 12/13. That one was a tribute to a very old Liverpool kit, which was white and red (it made very little sense). So... Is the new away kit of Sevilla a tribute to an old Liverpool kit???
 
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