embraceuk1
Original Member Since 2001
Probably old news now:
Games companies sponsoring sporting teams is nothing new. Sega (Arsenal), Nintendo (Fiorentina) and Microsoft (Seattle Sounders) have all tried their hand at it. But a game sponsoring a football team, that’s new.
Reason we bring this up is that Konami’s Pro Evolution Soccer 2009 will be taking centre stage on Italian Serie A club Lazio’s jersey for their game next week (and that game only) against Inter Milan. Just in time for the Christmas shopping rush.

Games companies sponsoring sporting teams is nothing new. Sega (Arsenal), Nintendo (Fiorentina) and Microsoft (Seattle Sounders) have all tried their hand at it. But a game sponsoring a football team, that’s new.
Reason we bring this up is that Konami’s Pro Evolution Soccer 2009 will be taking centre stage on Italian Serie A club Lazio’s jersey for their game next week (and that game only) against Inter Milan. Just in time for the Christmas shopping rush.