why would u want a full 90min football sim..how much % of a real football game is borign as hell.
a 6min half footy game should moreso replaicte the highlghts show on MOTD with mostly end to end action, shots and excitment.
I don't think many would want a 90 minute football sim, though, there is a fair market for full length simulations of races, like with the F1 games. In any case, I don't think anyone was actually asking for a 90 minute sim.
This is where the design philosophy comes in really, and yes, the sort of long highlights is probably a fairly good point to aim for. The key is to decant all of a football match as well as you can, without having too much repetition of the dull stuff.